Generation Next Blog
Cute Animal Images May Boost Work Performance
New research shows looking at cute images of baby animals may actually improve your work performance, inspiring more fine-tuned attention and careful behavior.
Perhaps unsurprisingly this new study comes from researchers in Japan, where kawaii (Japanese for “cute”) reigns. From the characters of “Hello Kitty” and “Pokémon’s” Pikachu, cute creatures stir positive feelings, researchers say, because they resemble babies with their big eyes and large heads.
Seeing baby faces is known to trigger care-giving impulses in humans, and some research has even suggested cute images may encourage friendliness. In the new study out of Hiroshima University, published online this week in the journal PLoS ONE, researchers show that these impulses can transfer outside of baby care and social situations to tasks that require narrow focus and concentration.