The recent release of Apple’s latest iPhone the 4S, saw hundreds queuing outside Apple stores before they had even opened. Many people, especially young people are constantly tuned into their iphones, ipods or mobile phones. But there is a dangerous down side to constantly being in touch with the world of technology.

However it has come to the attention of the AA in the UK that this habit is putting people, especially joggers, at risk of being hit by road traffic. They are tuned into their gadgets but switched off to what is going on around them, making them ‘zombies’ and oblivious to road dangers around them.

The AA said accidents caused by people using MP3 players, mobile phones and electronic organisers while on the move have risen 5%  in the last year and up to 17 accidents a day are due to being plugged into modern technology.

AA president Mr Edmund King told the Daily Mail “We can’t stop the march of technology but we need to halt the iPod pedestrian, cycle and driver zombies.  Whether on two feet, two wheels or four, too many people are suffering from so-called iPod oblivion.”

Now called ‘podestrians’ these people do not seem to be aware of the speed of traffic around them or the movement and danger of traffic when they are trying to cross roads. They have been seen doing everything from checking emails whilst trying to cross roads to pacing up and down on busy roads while using mobile phones.

AA president Mr Edmund King said “When on the move our brains have much to take in and using technological gadgets means that our brains can’t always concentrate on so many things at once.  This is when we walk into traffic, don’t hear the truck, or drive cocooned from the outside world.”

Writer Helen Splarn. Editor Dr Ramesh Manocha.
Source The Daily Mail (UK). The Sydney Morning Herald