Photo: Weight Watchers Just when you start to think the tide is turning against the era of companies brazenly exploiting women's body image for profit, Weight Watchers launches a campaign that turns back the clock a few decades. While others in the wellbeing and image industries are slowly moving away from marketing efforts that focus on [...]
While 80 per cent of Australian women are larger than a size 10, and recent studies have suggested consumers respond positively when more realistic models are used, the advertising industry has maintained a defiant stance. via Ad firms give larger models a bum steer.
Vogue is to be commended on their recent stand again using skinny models. According to a Conde Nast International announcement, the 19 editors for Vogue magazines around the world have agreed to “not knowingly work with models under the age of 16 or who appear to have an eating disorder.” "Vogue believes that [...]